SDH 285: How to Leave a Job You Love for Entrepreneurship with Kate Boyd
After raising seven figures in revenue for a non-profit organization through powerful messaging, copywriting and marketing, Kate Boyd started her own business Cobblestone Creative Co. to focus on bringing more creativity and genuine connection to the digital marketing space. In the three years since, she has built three profitable online businesses and created live and automated marketing and sales experiences that convert up to five times the normal rates.
Kate developed her signature system, Conversion with Compassion, to help solopreneurs use human-driven communication and behavior-based targeting to get the right message to the right people at the right time in order to create conversion opportunities. This method focuses on high conversion rates that can effectively leverage audiences large or small.
In this episode, you will...
- Hear about Kate's background before entrepreneurship
- Find out Kate's transition from Corporate America to entrepreneurship
- Discover how she created and managed three businesses in three years
- Learn about human-driven, behavior-based marketing content
- Discover the importance of doing what you love
"Success isn't usually as complicated as we make it and the simpler we make our businesses, the faster we can refine and scale those things up for success."
"I loved my job, but I knew my impact was now elsewhere, so I left. It was rough at first, and I missed my people. But things happened, the business grew, I transitioned, and it's all happened from there!"
Cobblestone Creative Co.