5 Steps to Building a Profitable Online Funnel with Jocelyn Pearson

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We're back with another speaker highlight for She Did It Her Way Summit! I'm absolutely honored and thrilled to welcome Jocelyn Pearson to the stage. 

Jocelyn Paonita Pearson is a best-selling author and founder of The Scholarship System, an online program to teach families how to pay for college with scholarships and avoid student loan debt. While building her own online business, Jocelyn gained over 2.5 years of experience in creating profitable funnels using many different digital marketing strategies. Today, she continues to run this business while enjoying location-freedom, living on a small island in the Caribbean with her husband and their pleasantly plump dog.

Jocelyn's session is about building a profitable online funnel. "The money is in the email list!" is a message many entrepreneurs share. What exactly does that mean? We are going to cover the importance of email in building a profitable funnel, as well as how to create a funnel that can make you money while you sleep. You will leave this session with implementable strategies and real-life examples on how to collect thousands of valuable emails and convert them into your raving fans.


What's your number one piece of advice for entrepreneurs?

Surround yourself with others who are in a place you want to be in one day.


What's the best investment you've made in your business? 

My website support. At first, I was doing it all myself which distracted me from where I needed to focus, building my business. Then, I had the opportunity to hire someone at a more affordable rate but chose to go with the person with more experience. It has paid off multiple times over.


What are your favorite tools/apps that you use?

-Toggl to track time

-Zoom for meetings and interviews

-Loom for quick explainer videos

-Speed Controller Chrome Extension to speed up videos


What is one of your favorite books you've read that has made an impact on you?

The One Thing - Gary W. Keller


Snag your ticket at by clicking here. Early-bird ends March 15th!